Tag: Website Design

Enhance Web-Experience with Soft Motion

Enhance Web-Experience with Soft Motion

Flat designs were once in vogue that created appealing websites to give the best user experience until soft motion came into existence. Flat website designs became the trend a few years back with almost all the websites looking similar.

Soft motion has allowed users to engage with the website more brusquely, imparting better clarity which flat UIs somehow failed to deliver. It took long for Web developers to realize the trivial errors they had made in ignorance of inclusion of signifiers in the basic design. Flat UIs lacked creativity and an element that could drive attention of the users to the sites.

Keeping an audience engrossed with the content and the message that the website owners have to convey is not a herculean task. We just need to focus on implementing minor changes. Including motions can easily solve the prevailing issue. Small animations and motions contribute greatly to prep up the website enlivening the whole surfing experience for users. An overload of the same is however not suggested because of the obvious reasons for getting too messy on designs, marring the main purpose of being elegant, simplistic, and easily navigable. Soft motions come as a breather to avoid the fuss of hopping from one animation onto other, which is sometimes quite exasperating. Here are some suggestions wherein you can include soft motions to increase the efficacy of the website multifold. Sure, these are under best interest of the clients, for they have been lured with the interactivity and graphics which soft motion offers.


Nothing can work better than cinemagraph when it comes to giving life to a still image. Unlike GIF, they have subtle motions that look elegant and has a surprising element attached to it. This amalgamation of animation and image is quite enticing to the users, but the developer must ensure that the movement must be natural with perfect timing to reveal itself. Cinemagraphs are commonly used where big images have to be portrayed so that the effect is clearly visible, which is why one can find them on homepages, cover or landing pages that have large formats.

Reveal – on- Scroll

Reveal on scroll feature has been grabbing attention for a while now. If the scrolling is not smooth it can actually backfire the overall look and navigability of the site. Adding subtle animation to the reveal on scroll content or images can help distinguish your website design from the rest.

Background Video

The video is being used constantly to provide great graphics to the website but most of the designers fail to provide a video that is crystal clear and is relevant to the message that has to be delivered. A web developer must use a slow-motion video that helps build a connection between the user and the content. Users must get proper time to read the content and see the video so as to comprehend the message.

Background Images 

A little tweak here and there can result in a totally new effect. A peculiar parallax motion can be tweaked by providing a little animation to the still images thereby enhancing the 3D effect of the motion. This can work as a new trend that uses animations in the scrolling patterns imparting modern feel to the homepage and the complete website.

Landing Page Animations

Page loaders are often used in websites to serve a purpose. Sometimes, it is used to showcase company logo while at times it is utilized to dodge users from the slow loading site. However, think about this from user’s perspective. Page loaders are deceitful, and one shouldn’t be deceitful to the users. If your aim is to showcase your logo or garner attention of the user using cool animation, why not use animated landing page instead? A subtle animation can be easily added to the image, homepage or menu to enhance the appeal.

All of it can be easily done through Wix, a site builder that has more than 400 creative website designs to play around with. If your current website feels outdated in terms of design, guide your current team of web developers or the outsourced website development company to use Wix to rebuild or optimize your website designs. People looking out to get a new website developed with Wix can approach Potenza – a website development company that provides various web design services across the globe.

Top 13 Elements That Decides Your Website Load Speed

Top 13 Elements That Decides Your Website Load Speed

A website speaks for a business in today’s date. The better and impressive the website, the better is the business. Waiting for the loading the contents of a website is an unpleasant experience. This reduces the traffic on the website and reduces its popularity.

The sites which allow quick download of content and immediate access are the most preferred sites. At one end where people want to rich content and high quality displays. Due to sharper need for image quality, HD content, etc. loading pages becomes a challenge. Few factors that affect the loading speed and should be monitored for a webpage include:

1.Resolution used for the Domain – A higher resolution can make loading of the website remarkably slow. By using a custom handled DNS service, the resolution of a domain can be adjusted to make sure that the page loads quicker.

2.Database Optimization – The web content should be optimization by innovative content management system.

3.Ability to Handle Load – Thanks to today’s hi-tech technology that using multiple servers is possible and should be considered in order to make a site instantly accessible by several users.

4.Mode of Access of a Webpage – The type of hardware in use as well as the use of correct content management system affects the loading ability of a page. Web designers and owners should pay heed to the way in which content is used.

5.Caching for Instant Availability – The right kind of caching ability of a site is essential for high performance ability. The way in which the web servers allow data to be cached should be paid attention to.

6.Balancing the Header Requests – For the quick loading of a page, the content of a web page should have balanced scripts and style sheets which play a key role in the speed of loading.

7.Simpler Page Elements – Loading of scripts and style sheets along with other information relies on the domains. By using fewer types of combinations for these the redundancy and complexity of loading can be reduced.

8.Content Delivery Network – However advanced be the technology distance does matter. When a server is placed in a closer geography, the download of page is quicker. A Content Delivery Network is used to locally download the content of a page for quicker access.

9.Content Compacted – Proper compressing of heavy files, images and web resources can help in reducing the lagging of loading the website.

10.Smart loading of page – It is a strategy that should be used where streamlining the loading of contents plays a key role and when scrolled up to only then should the content be loaded instead of loading the complete page at once.

11.Making Right Use of Hosted Libraries – For smart use of caches locally using sites like Google in order to host shared libraries for common JavaScript libraries and fonts are used.

12.Asynchronous Loading – Using efficient Tag Management Services can divide the page loading and make the access simpler.

13.Mobile Optimization – Making use of optimum responsive design is crucial for enhanced web viewing.

If you want to improve your website speed performance and increase website visibility in Google then Contact us.